Structure of the textual content. Study of the characteristics of the book’s content. The paragraph as structural piece. Definition. Types of paragraphs: Justified and unjustified, left ranging, right ranging, and centred. Symmetry and asymmetry in the double page spread. Paragraph attributes. Use of hyphens and text cleaning. Brief glossary.
Book elements
Responsibility and work method. Book edges and care. Book cover. Jacket. Endpapers. Flyleaf. Title page. Preliminary Pages. Legal or credit page. Dedication, Acknowledgments. Prologue. Preface. Introduction. Contents. Abbreviations list. Chapter or section headings. Headings. Main text. The textblock. Citations. Pages. Final pages. Epigraph. Notes and references. Glossary. Colophon.
Typography and proportions
Proportion and order. Relations in page format, different progressions. Line length and, effect on reading. Typographic performance. Column width and margins. Relations between the textblock and the page.
Publishing a book
Context of book edition. Traditional and independent editions, analogical or digital, handcrafted or industrial. Production, printing, and distribution. Editor’s duties. Editorial Process. ISBN, characteristics and functions. Cataloguing in source, characteristics and function.
Design and morphological operations with typography
Typeface family as a system. Aspects to be considered when designing a related group of characters: choosing the historical and cultural context, structural relations, stroke and terminal features. character weight and word color, distinctive characters and terminals. Axes for the construction of styles.
Typographic Programs
System of systems. Typographic programs, serial families and super families. Construction criteria. Uses. Description of some programs.
Typographic styles
Functions and convention in the use of styles. Traditional axes. Recognizing designed variants and the effects of digital distortion. Small capitals: character weight and line color.
Structure, stroke and counters of the typographic characters.
Definitions and interaction. Issues to be considered when deciding on the different features that constitute the family. Division of the problem in: structure, stroke and counters, terminals. Resulting identity.
Latin alphabet proportions
Production technology and its influence on shapes. Trajan capitals and their establishment as a model. Basic structures and common width groups. Groups by morphological relation. Historical and contemporary widths.
Typographic classification
Classification as a tool for analysis and study. Classification criteria. Different classifications. Stylistic characteristics, important contributors and families in each historical period.